Kirsten’s Got Questions

One of the worst things to happen to survey design has been convenience.

Yep.

May 13 • Kirsten Lee Hill, Ph.D.

4

2

The Survey Question Type I Paid $2,000 a Year For

(And the better version I replaced it with)

May 6 • Kirsten Lee Hill, Ph.D.

3

April 2026

You’re Designing Your Survey for the Wrong Person

Sorry babe, you are not the star of this show.

Apr 29 • Kirsten Lee Hill, Ph.D.

You Don’t Actually Care About Satisfaction

Here’s my hot take: you don’t actually care about satisfaction. Okay… I’ll be honest—the take is a little more tired than hot.

Apr 22 • Kirsten Lee Hill, Ph.D.

Last Week I Quit Two Surveys Mid-Way. Here’s Why.

A case for “other” — and the data you’re leaving on the table

Apr 15 • Kirsten Lee Hill, Ph.D.

2

1

March 2026

"Wait, is this play about us?"

My biggest announcement yet.

Mar 19 • Kirsten Lee Hill, Ph.D.

3

February 2026

Just Because AI Can Write Your Survey Doesn’t Mean It Should

Why AI can't write you a good survey, what to watch for if you're using it anyway, and what I think the survey industry is getting wrong.

Feb 18 • Kirsten Lee Hill, Ph.D.

2

January 2026

Break up with your survey platform

Someone better just came on the market.

Jan 21 • Kirsten Lee Hill, Ph.D.

1

December 2025

Your survey is tired. Time to rekindle the spark.

If you’ve been phoning it in, sticking to the same tired patterns, or hoping people will engage with something you’re not even excited about — it…

Dec 17, 2025 • Kirsten Lee Hill, Ph.D.

November 2025

The story you can tell is decided before anyone takes your survey

A tale of three question types — and the misinformation they accidentally create.

Nov 19, 2025 • Kirsten Lee Hill, Ph.D.

3

1

October 2025

The Problem with Your Survey Isn’t That It’s Long

Okay, fine.

Oct 22, 2025 • Kirsten Lee Hill, Ph.D.

4

2

September 2025

The Feel-Good, Feel-Bad Question

We’ve all answered it (or, at least, seen it): “How satisfied are you with ….?”

Sep 24, 2025 • Kirsten Lee Hill, Ph.D.

2